Turn £1 Ads Into £10: Proven Funnel Strategy for Coaches

Secret Formula: Turn Every £1 Ad Into £10

Running ads can feel like gambling. You hit “publish,” refresh Ads Manager, and wait. Impressions rise. Clicks trickle in. Sales? Silence. If this sounds familiar, you’re not alone.

Many business owners spend thousands on paid traffic with little to show. Facebook ads not converting. Google ads wasting money. High CPC, low conversions. And the marketing budget? Gone before real results appear.

Ads aren’t broken. The system is.

At our agency, we help turn £1 into £10 with a method that works consistently. Here’s how.

Your ads may not be the issue. Even average creatives work with the right backend. We’ve seen poorly designed ads generate thousands in revenue when paired with a strong funnel. The reverse is also true—high-end visuals flop when the system’s broken.

The key is to examine the journey. Where does your traffic go after the click? A homepage with too many options or a focused landing page with one clear offer? Do you follow up? Or just hope people return?

Most campaigns fail because they treat ads like vending machines. Insert cash, expect a sale. That approach rarely works now. You need a marketing engine. One that nurtures, retargets, and converts.

Here’s the formula we use.

Start with a strong hook. Skip generic copy. Lead with intrigue, results, or bold outcomes. Instead of “Join my webinar,” try “How I Made £30K With Just 60 Leads.” Be specific. Be clear. Get clicks.

Then simplify your landing page. One purpose. One action. Clear headline. Bullet points. Testimonials. No distractions. We build most of ours on Systeme.io because it’s fast, simple, and all-in-one. No tech headaches.

Offer a quick win. People won’t trade their email for fluff. A good lead magnet solves a problem fast—a checklist, cheat sheet, or quick guide. Help first. Sell later.

Follow up. Automatically. Email isn’t dead—bad emails are. Send stories. Answer objections. Show proof. Nurture trust. ConvertKit is our go-to for clean automation that feels personal.

Use retargeting. Not everyone buys the first time. Retarget with testimonials, reviews, limited-time bonuses, or behind-the-scenes. Your warm audience is your best audience.

Have a clear conversion path. Don’t rely on product pages alone. Add discovery calls, mini-courses, or applications. A one-on-one call often converts 5–10x better. It’s worth the effort.

Stack in affiliate offers. Some leads won’t buy your service. But they might want your tools. That’s where affiliate income helps. Promote tools you use—like Jasper AI, SEMrush, or MailerLite. Mention them inside emails or your “resources” page. Let value compound.

Now, let’s get practical.

Map out your funnel like a journey. Step by step:

1. Traffic source – Are your ads reaching the right people?

2. Landing page – Is it built to convert in 7 seconds or less?

3. Lead capture – Are you giving enough value to earn trust?

4. Email flow – Do your emails feel human or automated?

5. Offer – Is your pitch irresistible or forgettable?

6. Follow-up – Are you letting leads slip through the cracks?

Each stage is a chance to increase ROI. Most brands obsess over the top of funnel—“I need more clicks!” But the real profit lives in the middle and bottom—where trust, conversion, and monetisation happen.

Let’s say your ads get 1,000 clicks at £1 each. That’s £1,000 spent. If 20% opt into your lead magnet, you’ve got 200 leads. If 10% book a call, that’s 20 calls. And if you close 25%, you get 5 clients.

If your offer is £1,000, that’s £5,000 from £1,000 spent—a 5X return. Add in affiliate links clicked by just 10% of the remaining leads, and you’re looking at another £500–£700 in commissions.

It scales fast. That’s the point. Don’t waste traffic. Maximise every visit, click, and view.

Most businesses fail because they don’t track. They throw money at Facebook or Google hoping something sticks. Then blame the platform. The problem is the foundation—not the fuel.

You don’t need more reach. You need more relevance. Relevance converts. That’s how you make paid traffic work.

Here’s a story.

We worked with a consultant who had a great service but was bleeding cash. No follow-up. No clarity on his offer. His CTA? “Book now.” That was it.

We rebuilt his funnel. New hook. New page. Lead magnet. Email flow via ConvertKit. Retargeting ads with case studies. Instead of asking for a call right away, we invited people into a short video training that transitioned into a booking link.

Results?

• Cost per lead dropped by 60%

• Bookings doubled

• Closed 4 high-ticket clients

• Revenue: over £10,000 in a month

Same spend. Different system. That’s the power of structure.

If you’re still boosting posts hoping for magic, please stop. You’re not the problem. Your strategy is. You don’t need to hustle harder—you need to convert smarter.

Your audience is online. They’re clicking something. The question is: are they clicking you? And if they do, what happens next?

You can test forever. Or you can install a system that works.

We help consultants, coaches, and digital businesses turn chaos into clarity. We build strategies that convert attention into income—with ads that actually work.

If you’re done guessing and ready to scale, let’s talk.

Book your free strategy session now

Tools we use and recommend:

• Systeme.io – Funnels & Automation

• ConvertKit – Email Follow-Ups That Work

• Jasper AI – Copywriting Made Simple

• SEMrush – Organic Growth Tools

We trust them. Our clients love them. That’s why we promote them.

Your next £10,000 client is one smart funnel away.

Let’s help you build it.